Getting Paid To Create Content: Learning From Roy Kanyi

[https://media.mesh.life/mes...]

FROM STATISTICS TO TECHTOK 

A quick Google search of "Roy Kanyi" [https://bit.ly/mesh-ceal3] labels him as an "Internet Personality," but there's more to his story. Ever dreamed of turning your content into cash? Roy Kanyi, MESH's in-house content producer, has done just that. Alongside his role, he’s built a successful side gig as a Tech reviewer on TikTok [https://bit.ly/mesh-ceal4], amassing 258K+ Followers. But it wasn’t an overnight success. Once a math enthusiast who pursued a degree in statistics. Roy discovered his true passion in media—creating content and engaging with audiences online. It took years of honing his craft, embracing failure, and starting again. Recently, Roy shared his inspiring journey with MESHERS at MESH FEST. Here's a write-up of his story. Prefer the video version? Check it out here- [https://bit.ly/mesh-ceal1]  

STARTING WITH TIKTOK 

Roy ali-chose TikTok kama his first platform. Ni hapa ali-quickly realized content yake ilikuwa ina-gain traction, na his audience ku-grow. The more ali-post, the more wasee walikuwa wana-engage na his content, wakiuliza maswali kama, “Roy, talk to us about XYZ...” na yeye ana respond hizi maswali with video replies. As more users interacted with him, aliendelea ku- create content around his expertise. His content ilikuwa mostly centered around common knowledge na informative topics, yenye ilimsaida ku-build a loyal community. Hapa mesh, his first content ilikuwa reel ya “Is smokies a good biz? [https://bit.ly/mesh-ceal2]”. 

 

[https://media.mesh.life/mes...]

HOW ROY GOT INTO JOURNALISM 

In an unexpected turn of events, akiwa ana scroll tu online, Roy ali-come across a shared a post kuhusu journalism position, iki-invite wasee wenye wako interest ku-apply through a given email. Hii ili-happen right after his fourth year—ile time comrades wengi ujipata wakiwa idle. Ali-apply for the position na kusahau hio story.  

Fast forward to January 2023, Roy alipata call kutoka kwa the major local news media and publishing company. Akiwa shortlisted for an interview! Despite kutokuwa na any background in journalism, Roy ali-make it through the first round of interviews. Out of 17 candidates, 12 wali-qualified for the next stage. After the third interview, only four candidates ndio wali-remain, yeye akiwa mmoja wao. Kumbuka background ilikuwa in statistics, but skills zake za content creation and communication ndio zilim-land kwa hio gig at the major news outlet na later kupata a journalism course yenye imem’saidia ku-grow kwa hii field.

Story ya Roy, ni testament to the power of skills and passion. Kama uko na skill, usi-let requirements kama "3 years of experience" ziku-hold you back. Hio skill uko nayo, ni already experience ume build over time.  

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