- Be Present With Clients And Prospects
Sales is a participation sport that happens when you are present. Be present with your clients and prospects. Be present with an attitude of "what more can I do" and "how can I be of service." These questions will help you focus on the outcomes for the other party and are the basis of a solid relationship.
- Have A Unique Value Proposition
A unique proposition that is in demand is essential. If you offer a perfect service or product and there are lots of other companies that do the same and at the same quality, it's not that easy to boost your sales. But when you give real value to your clients, you win their loyalty.
- Focus On Existing Customers
Be proactive in reaching out on a regular basis, even just to check up and ask how they are doing personally and professionally. Also, try to add value to your services. Lastly, do not be afraid to ask if they know anyone who needs your services, and make the referral process super easy.
- Increase Cart Value And Purchase Frequency
It’s 10 times easier to sell to an existing customer than to new ones. Firstly, increase the value of the cart. Look for complementary things you can add to the current sale or purchase. Secondly, increase the frequency of purchase. This depends on the business—offer exclusive deals and promotions for customers to return more often.