1..being the customer as well as the owner. 2..Acting/dressing like them to attract them..(watoto) 3..listening to them.. 4..having a name/logo all the time. 5..consistency. 6..greating them always .. 7.being ever smiling n happy ..no matter what. 8..playing their songs. 9..by having free gifts (after sale) 10..treating all of them the same..(equality)