8 Marketing Psychology Tactics to Use

1. Contrast creates interest

2. Lean into controversy

3. People don’t buy products, they buy better versions of themselves.

4. People who admit small flaws are more relatable. Add humour👏🏾

5. Be funny but relatable

6. Be different to stand out

7. Be the painkiller, not the vitamin. Solve a need as you improve the existing solution