For new business know the competitors price this will help in coming up with a competitive advantage for your products. You don't want to be too high neither should it be too loo to make loses. Set break-even point and where you neither make profit nor loses and set the price above the break even point. This will ensure you have profit for your next stock Come up with an aggregated cost ie. Transportation cost of your products, the cost of the services you are offering to be inclusive in the final price. In places where you can offer price discrimination and the customers are willing to buy the products and the services it is well advised to be unique in that category. Final price should be Initial cost+ services cost+ maintenance cost+ price discrimination difference