
###How will I Get a Good Business Spot as Craft business person?
Let's say you do Hands and Crafts eg jewellery making and carpentry, how will you go about it.
Finding the right location for your business is crucial for success. Traditionally, a prime physical location with high customer traffic was ideal. But with rising rent costs and the growing importance of online presence, there's more to consider.
Here are key things to keep in mind:
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Physical vs. Virtual: High-traffic areas like Nairobi's CBD offer excellent customer access but come at a premium. For startups, online presence through social media marketing and online stores on platforms like Jiji.co.ke can be a cost-effective alternative.
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Sharing Space: Co-locating with a complementary business can be a win-win, allowing you to share rent and potentially attract new customers. For example, a clothing store could share space with a shoe store.
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Strategic Planning: Regardless of your approach, a well-developed marketing strategy is essential. This could involve social media promotion, online advertising, or loyalty programs to attract and retain customers.
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Adapting to Trends: E-commerce is booming, and businesses need to adapt by leveraging online platforms to reach customers effectively.
The Bottom Line: The best location strategy depends on your business model, budget, and target market. Carefully consider all your options and develop a plan that positions your business for success in today's digital age.
Happy learning!!!!!!!!! 😁🙃
