Hustle might just kill your business, here's why 👇🏿
Recently I had a sit down with one of the greatest minds when it comes to entrepreneurship in Kenya and he completely changed how I think about building a business.
In Kenya, hustle and the grind is celebrated and glorified! But what if I told you this is a bad thing and it might be the thing limiting your growth.
Let's define hustle,
Hustle is the state of pushing yourself beyond your limits to do everything in your business to achieve your goal.
At the beginning of a business you have to do this, consistently and fast.
However this becomes unsustainable soon enough. You have things to worry about, no you have everything to worry about actually.
"Where do I get money for ABC?"
"How do I get more customers?"
"How do I pay my staff?"
These pile up to frustrations and because you told your friends you're starting a hustle, you have to keep going. It soon becomes a zero sum game and your start up hustle ends up dying.
Instead, play better games, favour systems over hustle and grind.
Systems over hustle.
This is what my guest advocated for in our chat. He said, your business should be able to run while you're in Diani enjoying your holiday. So how do you do it?
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You stop the hustle and start relying on systems. Systems are mini automations in your business. Things like keep a calendar that runs your schedule, have clear targets,
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Pursue one thing only, both as a business and as an entrepreneur.
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Replace yourself with people. So that you can focus on the most important aspect of your business.
Again, as an entrepreneur you're working on a side hustle, you're working on a business.
So build it properly with the correct systems. That's it.
If you learned something, comment your biggest takeaway below 👇🏿
If you disagree, why? Jump into the discussion in the comments👇🏿
If you've learnt nothing to this point, learn this 👇🏿
"Build systems so that your business can scale effortlessly."
Don't miss out on the valuable lessons dropped by Kyle 🌍🚀 Schutter by subscribing to our How To Biz podcast here:
👉 https://www.youtube.com/pla...
