I do string and Embroidery art work. 95% of my clients are from online market.

The company name should be authentic and speaks on it's own

First, be very categorical with your product, let the image and description have a clear impact on the customer

Identifying a target market for your product and the platform you use to market your products.

Know when and how to post your product to capture a large audience for awareness.

Consistency is key when you are doing online business, you should be online most of the time so that you can attend to clients needs. This brings conviniency.