
The most important Google rankings for SEOs
-
Quality Content: Quality content is still one of the most important Google ranking signals for SEO. Creating high-quality content that is relevant, informative, and helpful to your target audience will help boost your website’s rankings and visibility in search results. Content should also be regularly updated so that it remains fresh and relevant to users.
-
Backlinks: Having other sites link back to your website can significantly improve its visibility in search engine results pages (SERPs). The more authoritative the linking domain is, the more weight it carries with Google’s algorithms for rankings.
-
User Experience: The user experience of a website can drastically affect its SEO performance on Google’s SERPs as well as its overall traffic numbers over time if visitors find it difficult or unpleasant to navigate or use the site features offered on a page-by-page basis. This includes elements like page load speed, mobile compatibility, design aesthetic, interactivity features such as videos or photos etc.
-
Mobile Optimization: As mobile traffic continues to increase exponentially year by year, ensuring that your website has been optimized for mobile devices is becoming increasingly important for good SEO rankings on SERPs due to Google's “Mobile First Indexing” policy which places higher priority on websites which are optimized for both desktop and mobile devices alike when indexing websites into their search engine results pages (SERPs).
-
Schema Markup: Schema markup or structured data helps search engines better understand what specific content means within an HTML page – thus resulting in better click-through rates (CTRs) from organic search listings on SERPs due to how rich snippets can be used within SERP display formats like featured snippets or image carousels etc.