The Rise of Modest Wear Fashion
Fashion Stylists, Designers and tailors 🧵 🪡 usually get very busy before and during this season of the Holy Month of Ramadhan. There's an increased demand for fashionable yet modest clothing wear for Muslim men, women and children.
Whether it's a beautifully embroidered Abaya 👗 for that Iftar Evening Dinner, or a flowery satin/silk hijab 🧕🏽 for prayer time at the mosque ☪️, or that custom-made Kanzu for Eid Celebrations 🕌, the demand for such clothing is huge.
A quick look at our Muslim TV presenters will give you an idea of what elegant modest apparel looks like.
It's such a lucrative multi-million industry with fabrics or ready-to-wear clothing being imported from Turkey, India or the UAE. With the tagline being beautifully elegant but modest 👌🏽.
There's even a modest swimwear collection by a Kenyan Designer. https://www.instagram.com/z...
As a designer the key is to differentiate yourself as a modest-wear creator, know who & where your market is and brand yourself accordingly.
If you can get an order to design Eid attires for a family of 9. Let your work speak for itself then get referrals , then you are already in business🧵🪡🧷!
Here's an example of a Kenyan modest-designer ⬇️
Asman Kassim Ukhty Rahma Latifa Ngina tuelezeeni hapo kwa comments section, huwa mnanunua wapi nguo za kujistiri wakati wa Eid?
