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Social Media Engagement?

Social media engagement determines how the customers interact with your business’s social media accounts. In the past, where businesses used a one-way communication model to interact with their customers, social media has allowed them to interact in a two-street manner. Social media engagement is measured using likes, subscribers, mentions, comments, clicks, shares, retweets, and more.

Being on social media is a good way to see what people like and dislike about your services. It can help you improve your services and gain more customers.