Why Your Small Business Needs a Copywriter
You've done the work: built a website, set up shop, made an Instagram business account, hired an employee or two and you are proud of the business you built but now the hard part begins, acquiring clients & customers.
All the previous work was setting the foundation for this most vital task. Selling your product or service is much easier said than done and requires specific tactics to make sure you are making the most out of your time.
Copywriting is arguably one of the most important (and most lacking) skills for the success of your business.
Copywriting is any form of writing used to showcase a product or service.
This can be a newsletter, product descriptions, ebook, web pages, blogs, and more. This may seem like an easy task, but as you sit in front of your laptop, fingers ready, you draw a blank. "What do I write? How will I convince my customers to buy?"
Writing isn't easy, nor is it a skill that many enjoy, so we need a little help. Behind every great speech, is a speechwriter, behind every professional athlete, there is a coach, and behind every successful business, there is a copywriter (or there should be).
"Copywriting increases your revenue, gives you a ROI, and allows you to achieve your business goals. A copywriter writes for your target audience, getting their and proving your business offers real value to them."
How? Well, here's 3 ways.
- Saves You Time Instead of sitting in front of your laptop for hours, working and reworking your copy, you could make much better use of your time, contacting clients, writing invoices, or maybe have more time to spend with your family!
Hiring a copywriter takes the stress away of figuring out what to write, and gives you the confidence knowing that an expert has taken over the important task.
- Saves You Money
While you do have to pay your copywriter, the investment is low compared to the return you get. They'll clearly communicate your message and can save you money on ads and marketing tactics.
- Making You Money
A copywriter is a written communication expert being concise, clear, and persuasive in their writing. Crafting webpages, a blog, among other assets that compels your readers to sign up, purchase, or visit your business adds value by bringing your business traffic, which increases your revenue. Product descriptions are a big deal because they describe what value the customer/client will gain.
Are you struggling with writing words that add value to your business, and feel that you need more time on your hands, hire a great copywriter.
CALL 0710521779 TODAY AND DEVELOP YOUR DIGITAL ASSETS.