Starting a Biz? Get a Little Help From Your Friends.


Want to start a biz but don’t know how to get that first gig?
Muranga Imanjara might just have the golden tip for you: ask your friends for help. Murunga was just starting out with his event biz ‘Nairobi Prime’. He reached out to G-Money, and DJ John of Homeboyz Radio and the rest is history.
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What Was the First Event?
Wali’debut event, ilijiita "Past 5," yenye ilikuwa a bold initiative ya kutegemea on their industry connections. "Tuliambia John and G-Money, who, even now, are among the biggest DJs," Muranga ana’recounts. "Wakatushow, 'You know what? We are not gonna’ charge you to do this event.'" Hii gesture ilikuwa a game-changer kwa the budding event organizers.
The team ilileta another friend, DJ Storm, who kama tu hao wengine ali’offer his services for free. "So, we had 3 good DJs, that was a huge savings for us.," he says.
"The best way to start is by leveraging the friendships you already have” – Muranga
How Did They Secure a Venue?
With the DJ lineup ikiwa secured, ile next step ilikuwa kusaka a venue. "Tukaenda to the establishment tukawaambia, 'Sikiza, we don’t have any cash right now, you normally get like 50 people on a Friday. Through our connection, our marketing, the friends we have and through the DJ’s we’ve put together, we can get you 200"
The venue owner alicheck the potential na ku’agree kwa hio proposal. "He said, 'What do we have to lose? Bring those guys in,'" Muranga ana’recall.
Was the Event a Success?
Ali’come up na a solid plan and wakai’execute hio Friday. Walie’end up ku’draw more than 200 people. “That was the first time we had done anything like that." He says. Success ya "Past 5" ili’boost confidence na reputation yao. "Unajua Nairobi can be a small city ya word to pass around," ana note. "Wasee wanakusikia, they start seeing you on social media, they say 'These guys pulled off this event successfully. Can they do it here?'"
What Can Young Entrepreneurs Learn?
Reflecting kwa hii journey, Muranga ana ’emphasize the importance ya strategic networking na ku’take calculated risks. Mabeste wako na industry connections inaeza open doors place doh haiwezi. Ukisha ji’prove, opportunities zina’start kumuok your way. Kuna hizi articles ziko na more details kama imebambika na hii jan’ta.
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