How I Turned My Passion for Baking into a Real Biz

Isaiah Muturi Mburu, a self-taught home-baker based in Dandora, is making a living off his talent in custom-made cakes.
What started as a childhood dream has grown into a profitable baking business, powered by passion, savings, and community support.
Isaiah describes his work as more than just baking. “I specialize in delivering delicious and visually appealing cakes,” he says. “Each order is crafted with care, and customer service is at the heart of everything I do.”
Inspiration yake kuingia kwa baking business alianza from a long-standing personal passion. “I’ve always wanted to bake since I was a child,” he says. Hiyo dream ili-materialize vile ali-manage ku-save Ksh 7,000. Hii doh ilikua originally meant for school fare but alikua anaweka kiasi kando, na ndio alitumia ku-buy basic baking tools and ingredients.

First customers walikam from his own circle. “I used to bring cake for my friends after class. One of them enjoyed it so much they asked me to bake for them, hivyo ndio biz yangu ilianza.”
Since then, Isaiah has grown a loyal customer base by consistently delivering high-quality products and maintaining excellent client relationships. Success yake inakam from commitment ya ku-deliver quality and good service kwa customers wake wote.
“It’s the only source of income that hasn’t failed me,” he says. “My customers keep coming back because I give them value.”
Like any other business, yake pia haijafika place iko without challenges. Among the major challenges huwa ana-face, ni clients who place orders without paying deposits na pia power blackouts mob that disrupt baking schedules.
Through MESH, ame-learn important business tips and practices, kama kuchukua deposit-only orders, ways za ku-improve online marketing, na importance ya kuwa na financial discipline.

Anasema being part of MESH imemkeep motivated. “The community has helped me push through challenges. Seeing others succeed reminds me that I can too.”
Isaiah ana-encourage watu wako in biz ama hustle ku-take customer service seriously and focus on delivering quality. “Treat your customers well, offer your best, and save consistently. Business is not guaranteed daily.” Connect with Isaiah Muturi ...