Njoro's 5 Malimali Wholesale Business Hacks.

His work involves finding and selling many kinds of household goods. "I deal with all sorts of things, from electricals, and I sell them in big batches to smaller shops and sellers," Edward explains.

"My main goal is to offer good quality 'malimali' at bulk prices, which is a good opportunity for others to start or grow their own businesses."

Njoro was inspired to start his business because he saw that many people needed cheap goods. What keeps him going every day?

"Knowing that my business helps me and my family, and also helps my customers make a living, truly pushes me forward.

" This constant need and the ability to provide for his family are the main reasons he works so hard.

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"I started small, like most businesses do," Edward shares. "To begin, I needed about Ksh 15,000 for my first goods and other costs."

He got this money from his own savings and a small loan from a trusted reference.

"It wasn't easy, but with good planning and a clear idea of what I wanted, I got the money I needed to begin," he adds.

Here are Njoro’s five powerful hacks for running a successful malimali wholesale business in Kenya.

Edward began his business with just Ksh 15,000, a mix of personal savings and a small loan.

“It wasn’t easy, But with a clear plan and careful budgeting, I made it work," he shares.

His advice; don’t wait to have a lot of capital. Start with what you have, stay focused, and grow step by step.

Finding the first customers is often the hardest part. Edward used word-of-mouth and personal engagement within Kamukunji to grow his base.

“My first customers came through talking to people directly and being visible in the market,” he explains.

The key is to be present where your customers are. Visibility and relationships build trust faster than advertising.

Edward believes that success in malimali depends on three things: good quality goods, best prices and great relationships.

“I make sure my customers get quality items at fair, competitive prices,” he says. “Being honest and reliable keeps them coming back.”

The malimali market changes fast. Prices fluctuate, and sourcing quality items can be tricky.

Edward stays sharp by learning new skills and networking through MESH, a business community.

“MESH has helped me manage stock better, understand digital selling, and connect with other business owners,” he says.

For Njoro, passion na kujituma kila siku is everything.

“I love my business because it gives me freedom and a sense of achievement.” “Each day is different, full of new challenges and opportunities.”

"Joining MESH has changed everything for me," Edward says.

"I've learned so much about how to manage my stock better, and even how to use online selling ideas that I hadn't thought about before. It has given me a place to learn, grow, and see things in a new way beyond just my daily work."

To anyone in MESH who wants to start a business or make extra money, my advice is.

"First, start small, but dream big. Don't be afraid to begin with little money. Don't be scared of problems; they are part of the journey."